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MAGAZINE
Denim Première Vision
Holistic, Adaptive, Augmented: the New Frontiers of Beauty
Beauty evolves beyond aesthetics into a holistic, tech-driven, empowering ritual—blending health, emotion, and identity in response to societal...
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May 20, 2025
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496 Fabric Lab: weaving a future-forward denim legacy
496 Fabric Lab reinvents denim with craft, AI, traceability, and circularity—blending heritage and innovation for a responsible, future-focused...
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May 19, 2025
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Advance Denim : Blending heritage with innovation for a sustainable future
Advance Denim blends heritage and innovation, leading with eco-responsible fabrics and cutting-edge style since 1987.
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May 16, 2025
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Soil, sensors and supply chains: enabling regenerative fashion through technology
L’agriculture régénératrice séduit la mode : tech, traçabilité et investissements renforcent son adoption. Mais le vrai défi relève d'une action à...
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May 15, 2025
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Bringing Back Some Glamour: ABM's Decorative Button Covers
ABM reinvents the button cover: vintage flair, refined details, and couture spirit to accessorize any look with style and originality.
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May 12, 2025
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Pioneer Denim: Make Blue, Think Green
Pioneer Denim blends expertise and innovation in a boundary-free, creative and sustainable collection: The Bright Side of the Universe.
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May 6, 2025
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Beyond greenwashing: Is regeneration the real deal?
Regeneration offers fashion a path beyond greenwashing: restoring ecosystems, supporting farmers, and rethinking the entire supply chain.
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April 30, 2025
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TBM Group: 80 Years of Italian Textile Excellence, Blending Heritage, Innovation, and Modern Vision
TBM Group, Italian textile expert since 1946, blends tradition, innovation, and excellence in denim, cotton, linen, and premium fabrics.
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May 5, 2025
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XLANCE® : The stretch denim revolution has begun
Once upon a time, there was stretch denim. Now, there’s XLANCE®.
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May 7, 2025
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bluesign Denim Expands Globally
The bluesign Denim initiative is expanding globally with more partners, strengthening sustainability, traceability, and clean chemistry.
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April 30, 2025
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The New Geopolitics of Fashion: Subtle Indicators of a Global Revolution
Boris Provost, CEO of Tranoï, highlights fashion’s shift toward a more grounded, sustainable, and geopolitically aware global model.
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April 28, 2025
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Textile Glossary : Shirting Motifs
A focus on the key shirting motifs and their history.
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April 29, 2025
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AW 26-27 Denim Preview: Incandescent Denim
Get an exclusive sneak peek at the denim trends for the Fall-Winter 26-27 season.
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April 29, 2025
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What if the most beautiful material wasn’t the one we extract, but the one we save?
Weturn transforms textile waste into premium, traceable, and sustainable materials, at the heart of a 100% European circular model.
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April 28, 2025
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F.U.T.U.R.E. DINNER: a discussion that shapes the next era of sustainable fashion
On 10 April, RUDOLF HUB 1922 hosted F.U.T.U.R.E. DINNER, an exclusive event created in collaboration between Rudolf and Première Vision.
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April 23, 2025
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MIC Group's "Collect Your Colors", a sensory experience of the season's color trends
MIC Group transforms the AW 26-27 trends into a sensory experience rooted in nature, urban evolution, and digital visions.
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April 24, 2025
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The Moroccan Heritage: Morocco's bold return to Denim PV
Morocco unveils its pavilion at Denim PV Milan: expertise, innovation, sustainability, and textile pride at the heart of new Moroccan denim.
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April 22, 2025
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100% European hemp+cotton fabrics from KOMBINAT
KOMBINAT produces 100% European hemp-cotton fabric, sustainable and local, with no chemical treatment—ideal for ethical denim.
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April 22, 2025
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Wool denim breathes new life into a beloved wardrobe essential
Woolmark, the global authority on wool, will launch at Denim PV the new edition of its The Wool Lab.
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April 22, 2025
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Emotional durability : The secret weapon against fast fashion
In fashion, emotional durability this could be the most underrated form of sustainability.
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April 16, 2025
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Step Into the Future of Denim: Over 80 Experts Await You in Milan!
Denim PV is bringing together more than 80 of the most cutting-edge companies in the industry to support your AW 26-27 denim collections.
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April 17, 2025
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PROJECT TOMORROW: Shaping the Future Through Education, Creativity, and Research
Denim PV is committed to nurturing the next generation of creatives with an educational programme dedicated to students from fashion, design and art...
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April 9, 2025
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At the Heart of the Autumn-Winter 26-27 Denim Forum
For the Autumn-Winter 26-27 season, Première Vision Denim has developed three exclusive creative projects, to be unveiled at the Forum on 21 and 22...
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April 7, 2025
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The role of technology in improving durability
Prolonging a garment’s lifecycle, facilitating reuse and rental, and making repair a viable option, all begin with designing a product to be...
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April 4, 2025
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A journey through the legacy of Luigi Martelli - Part 1
Denim PV will hold a tribute to one of the most influential figures in the history of denim and textile innovation: Luigi Martelli.
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April 2, 2025
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Visions Episode 4 - The New Restaurant: A Space for More Organic Creation
Luc Dubanchet, head of the the Sirha Food Division at GL events, discusses the evolution of cuisine in recent years.
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April 1, 2025
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AI’s role in material innovation – Part 2: Biofabricated materials
What is the role of AI in advancements for the bioengineering or biofabrication of materials?
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March 20, 2025
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[Denim PV Talk] What is Social Procurement? Dressing the Next Generation of Changemakers
45-minute talk in English with Ani Wells, Founder and Director, Simply Suzette.
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March 12, 2025
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[Denim PV Talk] Denim Dudes Future Forecast AW26/27
1h talk in English with Amy Leverton, founder of Denim Dudes.
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March 10, 2025
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[Denim PV Talk] The jacquard-woven future of fashion
45-minute talk with Kelly Konings, Textile & Fashion Designer
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March 12, 2025
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[Denim PV Talk] – Fashion Seminar Denim AW 26-27
45-minute talk in English with Anne Oudard / Denim Design Consultant.
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March 10, 2025
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AI’s Role in Material Innovation – Part 1
Next-generation materials could represent 8% of the total fibre market by 2030.
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March 10, 2025
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Creativity in the age of AI: From concept to realisation
Implementing transformative technologies like AI in luxury fashion is a nuanced process.
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February 24, 2025
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Visions Episode 2 : Savoir-faire: A Precious Resource for Innovation
Exploring the role of savoir-faire, the central theme of the February 25 edition of PV Paris.
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February 6, 2025
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Smart Tech: Exploring AI-powered solutions at the Première Vision Paris show
At the next PV Paris show, industry leaders will showcase a myriad of tech solutions.
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February 5, 2025
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40 Years of the Hyères Festival: Who are the finalists of the anniversary edition of the fashion competition?
The festival will take place from 16 to 19 October 2025 at the Villa Noailles.
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January 31, 2025
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Visions Episode 1: Desolina Suter, Fashion Director of PV, Explores Color’s Role as a Medium for Societal Transitions
Discover the first episode of Visions, PV’s new forward-thinking series.
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January 9, 2025
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Innovations in color chemistry – A detailed perspective on low-impact color in fashion / Part 2
Innovators are exploring biotechnology, recycling and carbon capture to create new color solutions.
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December 5, 2024
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ISKO denim is revolutionising style by redefining sustainability
ISKO’s SS26 collection is entirely made of innovative Next-Gen materials.
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November 26, 2024
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Pioneer Denim, the new horizon denim collection
Christian Reca introduces the new “Denim pioneers”, a classy and contemporary tribe.
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November 26, 2024
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“WHAT WE ACHIEVED – WHAT WE LOST” : reflections on Progress and Sacrifice
In the upcoming edition of Denim PV, two spaces will host a compelling installation.
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November 25, 2024
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Spring-Summer 26 Denim Preview: Aged to Perfection
With its workwear roots, denim serves as a true marker of the effects of wear and time on fabric, manifested in the iconic fading of its indigo...
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November 25, 2024
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Innovations in color chemistry – A detailed perspective on low-impact color in fashion / Part 1
Sustainable alternatives are increasingly meeting the performance expectations of modern fashion
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November 21, 2024
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Lauretana x Denim Première Vision: A Renewed Collaboration for Milan
An alliance that celebrates excellence and a shared vision for the future.
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November 18, 2024
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Technologies on Denim: A Bold Leap into the Future of Fashion
Discover this revolutionary project presented by Dyloan Bond Factory and Statasys.
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November 18, 2024
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[PV Denim Talk] Woman power: How Women Have Revolutionised Trends in Fashion
Talk with Chiara Rostagno, Marina Nelli, Elisabetta Boanini and Salvatore Amura.
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November 14, 2024
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[PV Denim Talk] Denim, a conduit of culture
30-minute talk in English with Amy Leverton, Founder of Denim Dudes.
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November 13, 2024
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“COLLECT YOUR COLORS™” SS26: Experience the evolution of fashion with MIC Group
Discover 20 colors identified as key shades for the upcoming season.
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November 12, 2024
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[PV Denim Talk] Crafting Tomorrow’s Denim: Collaborative Design, Sustainability and the Future of Creative Hubs
30-minute talk with avec Arianna Moroder, co-founder of Lottozero.
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November 12, 2024
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Fashion and AI: Technologies geared towards more sustainable manufacturing practices
Quels défis l’IA aide-t-elle à relever dans la fabrication de vêtements ?
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November 12, 2024
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