Francisca Vieira, Natural Cotton Color, at the Maison d'Exceptions show 1/2


“My work involves a mission to preserve the cultural heritage of the region, since several sewing and lace techniques such as padding were on the brink of extinction. Now that I include padding in my fashion collections, I make sure this know-how lives on. At the Maison d’Exceptions show, we even asked an artisan to come and give a demonstration of his craft.
Combining fashion and craftsmanship is a good way to shed light on the latter, and the north-east of Brazil is very much an artisanal region. Handcrafted objects in themselves have no particular added value. But if I include them in my fashion creations, they will be more visible and the craftsmen will earn more.”