Smart Creation, the podcast, invites you to explore the potential of sustainable fashion.
For this episode, we are pleased to welcome Andrée-Anne Lemieux, Head of Sustainability at Institut Français de la Mode (IFM)- Kering Research Chair.
« I truly believe that if we move forward as citizen and consumers at the same time with the private sector and the institutions, we can really change the world. »
With a remarkable background in marketing and industrial engineering, Andrée-Anne is now devoted to the transformation of the fashion and luxury industries. She is considering sustainability not only as an environmental topic, but also on a wider perspective as a human responsibility shaping and redefining tomorrow’s economy.
As future generations are very concerned about the future, she explains how students are driven by the will to deeply change the fashion industry.
From circular economy to carbon neutral and measuring social improvement, there is plenty to do. Today, she shares with us her determined mindset and her strong beliefs regarding sustainable challenges.
Find all Smart Creation podcasts in the sustainability section of the magazine