Find below and in the show’s press kit the results of a study conducted in April 2022 by Première Vision as part of the Institut Français de la Mode x Première Vision chair.
This study reveals the new purchasing behavior of European (France, Italy, Germany, United Kingdom) and American (United States) consumers in terms of denim fashion products, and presents the criteria used by these same consumers to determine what they think defines a sustainable pair of jeans.
DENIM PREMIÈRE VISION CONCLUDES ITS MILAN EDITION:
MULTIPLE CREATIVE AND SUSTAINABLE INNOVATIONS
BRING TOGETHER OVER 2,000 VISITORS
This 23 and 24 November, Denim Première Vision presented a buoyant and dynamic Milan edition marked by reunions, fruitful discussions and creative innovations to help guide fashion and jeanswear brands build their spring-summer 2024 denim collections.
A landmark edition in many ways for the show, which celebrated 15 years of inspiration and support for the creative denim industry.
CREATIVITY AND INNOVATION MARK DENIM PREMIERE VISION SHOW, CELEBRATING ITS 15TH YEAR IN MILAN NEXT NOVEMBER 23 & 24
For the past 15 years, Denim Première Vision has fueled, guided, and inspired the international denim community. These 30 seasons of innovation and inspiration will be celebrated this November 23 & 24 at a show encompassing business, fun and inspiration.
After Germany and a successful first edition in Berlin last June, the denim-expert show continues its European tour in Italy, with its return to Superstudio Più in Milan. For two days, this unique, inspiring destination will invite the international denim community – and the fashion industry more generally – to broaden their business perspectives and discover new sources of creativity.
DENIM PREMIÈRE VISION DRAWS 1,600 INTERNATIONAL VISITORS TO BUOYANT, BUSINESS-CENTRIC FIRST BERLIN EDITION
After two years of Digital Denim Weeks and a first physical show in Milan last October, Denim Première Vision took place for the first time this 17 and 18 May at the Arena Berlin. Located at the intersection of the post-industrial Kreuzberg district and the former Soviet districts of Friedrichshain and Treptow, the area is now a busy crossroads of art and creation.
DENIM PREMIÈRE VISION INAUGURATES ITS 1st BERLIN SHOW WITH A STRENGTHENED OFFER AND A NEW AND INSPIRING PROGRAMME
This 17 and 18 May, Denim Première Vision will be setting down in Berlin. After two years of online events organised in the framework of Digital Denim Weeks, and a first physical show in Milan last October, the show for denim experts will be alighting for the first time in the German capital.
Denim Première Vision confirms the sector’s buoyant recovery with a hybrid, dynamic and inspiring event
After several seasons marked by constraints, the joy in reuniting, the thirst for inspiration and the need to share ideas with key partners to build the new spring-summer 23 collections all helped the hybrid Denim Première Vision show bring together some 3,750 visitors, 57% of whom were Italian and 43% of whom were international, primarily European (from France, the UK, Spain) as well as Turkish and American.
Denim Première Vision signals the recovery with a hybrid event focused on reunion a in-person show in Milan and an online Digital Denim Week.
It’s a moment of recovery for the international denim community. After two years of online meetings
organized via the Digital Denim Weeks, the denim community will come together again in person
for the Denim Première Vision show in Milan this October 13 and 14.
The 2nd edition of the Digital Denim Week by Denim Première Vision, July 5 to 9 2021
Last november, Denim Première Vision inaugurated a new event format : the DIGITAL DENIM WEEK
For the autumn-winter 22-23, the teams have decided to renew the sucessfull experience of the first edition (5,012 unique visitors, + 8000 products sheets consulted, 1,499 participants in the Digital Talks) with an entirely digital event that will fully tak eover for the physical edition of the show, initially scheduled for May 25 and 26 in Milan.
Denim Première Vision announces the 2nd edition of its Digital Denim Week : July 5 to 9,2021
Last November, Denim Première Vision inaugurated a new event format: the Digital Denim Week.
Taking place entirely online on the Première Vision website (www.premierevision.com) – a single website now incorporating all the shows and the Marketplace – Denim Première Vision proposes a week-long event, from July 5 to 9, to discover its exhibitors’ new collection materials and latest product developments for Autumn Winter 22-23.
The Digital Denim Week marks a successful first edition: 4 660 visitors, 50 exhibitors, 15 talks.
For one entire week, the Digital Denim Week supported and assisted some 4,661 industry professionals (the number of unique visitors) in building their denim collections for Spring-Summer 22. These included international buyers from the world’s most creative fashion companies – fashion and luxury brands, pure players in jeanswear, web players, etc.
The digital denim week: with on-line materials sourcing and some 15 expert talks, denim première vision brings together the denim community for a virtual event november 30th to december 4th 2020
A few weeks ago, Denim Première Vision announced the launch of a new event format: the DIGITAL DENIM WEEK. This 100% digital show will fully replace the physical edition of the show initially scheduled for Nov.24 and 25 in Berlin, assisting and accelerating the industry’s growing move to digital, where initiatives are being strongly catalyzed by the health crisis.
Denim Première Vision launches the digital denim week next 30 november
to 4 december 2020
Denim Première Vision is introducing a new event format: the DIGITAL DENIM WEEK. This 100% digital show will fully replace the physical edition of the show initially scheduled for 24 and 25 November in Berlin, assisting and accelerating the industry’s growing move to digital, where initiatives are being strongly catalyzed by the health crisis.
17 JANUARY 2020
Denim Première Vision will be coming to Germany for the first time on 24 and 25 November 2020, to the Berlin Arena.
By setting up in Berlin, Denim Première Vision is taking a new step forward in exploring the denim of today and tomorrow. A modern and inspiring denim industry that transcends some of the more conservative codes of fashion.
11 DECEMBER 2019
Denim PV: nearly 2,000 international visitors attend successful London edition
Held this 3rd and 4th of December in a new location, Printworks London, the event confirmed the attractiveness of its year-old roving concept, as well as the coherence of its premium positioning and commitment to a contemporary denim industry marked by creativity, innovation and eco-responsibility.
30 OCTOBER 2019
Denim PV in LONDON: inspiration, experiences & innovations for a creative and responsible contemporary Denim industry.
Following on the success of its first London edition last December, and a Milan edition lauded by fashion professionals and the denim industry last May, Denim Première Vision will be returning for the second time to the UK capital next 3-4 December in a new venue, Printworks London.
5 JUNE 2019
Denim Première Vision wins over industry professionals visitors up by +8% in Milan.
This 28th and 29th May, at the Superstudio Più in Milan, Denim Première Vision was a great success and proved the effectiveness of its strategic evolutions initiated in Paris in May 2018.
24 APRIL 2019
Denim Première Vision drives eco-responsable denim, led by creativity and digital innovations.
Next 28 and 29 May, Denim Première Vision alights for the first time in Italy, in Milan’s Superstudio Più and presents a unique edition for the autumn winter 20/21
12 DECEMBER 2018
Denim Première Vision, a resounding success in London!
This 5th and 6th December, the success of the first Denim Première Vision in London, at the Old Truman Brewery, confirmed the logic behind the show’s transformation begun last May in Paris.
05-06 DECEMBER 2018
Denim Première Vision sets down in London! On the programme: Fashion & Eco-Responsibility
This coming 5 and 6 December, the Old Truman Brewery in London will welcome the new edition of Denim Première Vision for the Spring Summer 2020 season.