The Spring-Summer 2025 range highlights evolving shades and reawakens classics. It’s a story centered on color in mutation with shades transformed by a luminous intensity, tempered by restrained tones or featuring subtle twists thanks to hybrid pigmentations.
The concepts of the SS25 season play out across four families:
- For Summer 25, a range of whitened tones reflect the power of light, including over-exposed warm hues, desaturated and dried-out shades, airy cold tones and bioluminescent light colors.
- Contrasting colors scheme oscillate between elusive nuances and extreme depth creating an atmosphere at once strange and seductive, with ambiguous reds, subtly-colored neutrals and bright or opalescent pale shades.
- Concentrated, full-on intensity reflecting the regeneration of the elements, with strong, nourishing colors, a hyper-pigmented density and sharp, electrifying flashes.
- A proliferation of mutating cool tones taken out of their usual register, revealing fermented shades and greenish and brownish earthy colors as well as bluish and purplish hues inspired by living organisms.
Light infuses all the themes of the Spring-Summer 2025 season, suggesting a call for clarity and a desire to see more clearly into the future. This Summer, the season’s flagship color is a yellow evolved from the Yellow Clay hue of Winter 24-25 to a Milky Yellow shade with a whitened luminosity. Across the collections, light inspires plays on transparency and opacity, from opalescent filters that create a sense of movement to the radical use of an essential white, bleached effects and combinations of muted pastels.
For Summer 25, colors mutate, evolving with a certain volatility. Seizing the light, opalescent surfaces are imbued with a delicate preciousness. Intriguing and enigmatic, these reflections infuse all product categories. At home on silks and lace, opalescence also ventures into everyday looks, turning up in suitings and knits, cottony fabrics for casualwear and sportswear, not forgetting iridescent leathers and skins sheathed in micro sequins.
Moderate Light Tones
Light is used as an ingredient here, whitening shades for ethereal pastel combinations. Milky, over-exposed harmonies temper the collections, guiding processes involving eco-responsible dyeing techniques (moderate-intensity vegetable dyes).
For delicate color blocking or fabrics with ripstop or braided structures in tweed or workwear interpretations. Shades that are evolving this season in outerwear and city-chic cotton collections as well as premium leather goods.
White, or light pushed to the extreme. Like vision blurred by dazzle, here harmonies combine whites with pastels and glowing neutrals.
The result is a softened minimalism in which chromatic associations of the same intensity are counterbalanced by textures (rustic, plush, knopped, scratchy) or shine (matte, gloss). These harmonies are also available in abstract or figurative prints, such as florals, camouflage or gradients.
The 29 colors in the Spring-Summer 25 range will be on display at Première Vision on 6, 7 and 8 February at the Parc des Expositions, Paris Nord Villepinte.
The PV Spring-Summer 25 Color Book will be available for purchase from 6 February at the PREMIÈRE VISION PARIS SHOW and online from 6 February.
Discover the season’s key concepts in our article introducing Spring-Summer 25 “Mutations”: the central theme of the SS25 season illustrated in a new teaser.