Talks, Masterclasses & Trend Insights at Denim Première Vision

Discover. Learn. Connect. This new edition of Denim Première Vision offers an unmatched programme of talks, masterclasses, and live demonstrations, placing creativity, innovation, and sustainability at the very centre of the denim conversation.

A Forward-Looking Programme of Talks and Panels

At the heart of the content offer are the Spring–Summer 27 trend presentations led by Julieta Mercerat, who will unveil the latest Denim Première Vision research alongside key innovations from exhibiting companies. Her sessions will decode the season’s creative directions, material evolutions, and must-have shades shaping the denim of tomorrow. The programme continues with Amy Leverton (Denim Dudes), whose renewed collaboration with Denim PV brings a unique and forward-thinking vision of the global denim landscape — exploring how design, culture, and responsibility intersect to define the present and the future of the industry.

Two high-profile panels, both moderated by Elena Faleschini, senior advisor with a strong expert in sustainable fashion and innovation, will further expand the dialogue around innovation and sustainability:

“Reinventing Color: The New Era of Sustainable Dyeing”, featuring Chloris and Officina39, will explore how science and creativity are reshaping color in denim.	“Innovation to Regeneration: The Future of Textiles from Fibers to Fabrics”, with ISKO and XLance, will offer insight into pioneering approaches that bridge performance, circularity, and new material frontiers.

Maria Cristina Pavarini, Senior Editor for The SPIN OFF, will host two exceptional talks:

“Designing Disruption”, with visionary designers Lisi Herrebrugh and Rushemy Botter, who bring their radical energy and deeply human vision to the world of G-STAR.	“From Legends to Legacy”, a conversation bringing together industry pioneers who have defined — and continue to redefine — the soul of denim and sportswear. Join the talk to hear Maurizio Donadi, Creative Director of Champion Europe, Adriano Goldschmied, denim designer known as the Godfather of Denim, and the duo Manuela Mariotti and Massimo Berloni, co-founders of Seafarer.

Also don’t miss Kristian Guerra’s talk, exploring the intersection of design and industry through the lens of Underrated, his creative research platform. The talk will delve into his approach to fashion design, where experimentation, material innovation, and a deep understanding of industrial processes converge to shape new aesthetics and identities.

Immersive Encounters with the Future of Color

Hands-on learning also takes the stage with live demonstrations and workshops. Among the highlights, Emily Gubbay will present “Exploring Circular Colour Systems”, guiding visitors through a new way of extracting, interpreting, and regenerating color. Visitors will also discover the color research by MIC, whose innovative yarn development captures and expresses the chromatic trends of the coming season — a tactile journey through the future of denim hues.

The Fashion Forum & Denim PV Fashion District – Key Areas of Inspiration and Innovation

At the core of Denim Première Vision lies the Fashion Forum, an essential space for inspiration and forward-looking vision — a true hub where creative research meets market reality. Equally central is the Denim PV Fashion District, one of the show’s most dynamic and engaging areas, dedicated to design experimentation and creative exchange. This space brings together brands, designers, and makers, reaffirming its role as one of the pulsating hearts of the event, where ideas evolve and the next generation of denim takes shape.

Taste Experiences: Where Denim Meets the Art of Living

Unmissable as always, the PV Denim Taste Experiences will once again blend creativity, conviviality, and craftsmanship. Chef David Vitelli will masterfully reinterpret iconic dishes from the Marche region, paired with craft beers from “Birrificio La Staffetta” — a brewery that gives the unique waters of Calci the love they need to create an unrepeatable beer. To complete the experience, visitors will enjoy tastings of GINGINETTO, the artisanal gin that is redefining the spirit world with wit and poetry. “Lo spleen di Zibido” walks elegantly among the fabrics — because fashion dresses dreams, and Ginginetto intoxicates them with poetry.

Once again, Denim Première Vision confirms its role as a creative ecosystem — a place to discover, learn, connect, and celebrate denim in all its forms: from fiber to fabric, from concept to creation, and from innovation… to taste.