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Large and extra large, colourful and extra colourful. The new motifs for winter 2019-20 are broadly inspired by florals intentionally verging on abstract geometry, with an intense blossoming of shapes and colours. A decoding through the latest designs from Maison Le Callenec, J. Bracq – Textiline, Fancyroses by Rodilosso and Carlo Pozzi.



Hybrid and abstract flowers growing in a purely digital medium is the winning recipe proposed by the French textile design-duo at Maison Le Callenec. Their graphic research is characterized by a taste for large scales that’s right in step with the market, and a marked attention to hybrid hues and surprising chromatic combinations.

For Calais-Caudry lace specialist J. Bracq – Textiline, large stylized floral motifs can go counter-trend, particularly when worked in cotton in fashion-forward shades like petrol, raspberry and orange. Complementing the lace maker’s more traditional offer of very fine lace with metallic accents, these opaque-looking embroidered flowers are perfect for both cocktail dresses and atypical wedding dresses.

As for digital prints, Fancyroses by Rodilosso perfectly interprets this return to the floral universe in strong and fearless variations. Market favourites include its voluminous stylised flowers playing on Matisse-like, anti-natural flat tints and strong tones (pink, deep pink, purple) defused by a grey filter and set off by bursts of neon orange light.

In the race to find the biggest, most original flower, Carlo Pozzi puts its know-how making jacquard silks to fashioning cut-yarn and lurex floral motifs springing up on light and transparent silk grounds: the serge weaves and lurex contours of these motifs lend unique volume and handle to these stylized flowers, highlighted by contrasting colour palettes: pink / purple / petrol or burgundy / orange deep green, both worked with touches of gold.

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