« We are here today at Maison d’Exceptions. I collaborated with a team of other professionals to work together and create this scenography. It’s the result of a design process, starting from a contemporary point of view but always looking back to the past.
For example, the producer is a small Italian worshop that was used to work in a different field. Now, with this opportunity, it can work into a different sector like fashion and fabrics. It can work with the same technique that it has since a hundred years, but in a contemporary way. Segno Italiano in this case is a kind of tool that can support local artisans into the market. »