IFM and Première Vision partner to create a chair for “the economics of creative materials for fashion”

Première Vision S.A., is partnering with the Institut Français de la Mode (IFM), or French Fashion Institute, to create a chair for “The Economics of Creative Materials for Fashion”, a renewable position lasting a minimum of three years, starting from January 1st, 2016.

In order to follow developments in the industry as closely as possible and to adapt to the needs of international markets, Première Vision has been collaborating with IFM for several years. Together, they analyze how fashion markets are evolving, shifts in consumer behavior and changes in buying schedules, among other developments.

Research will be focused on the establishment of an international economic indicator for materials – textiles and leather – for creative fashions, the analysis of short-term developments in the industry and the oversight of industry-specific studies.

What is a chair?

A chair is the result of an initiative taken by a company that commits to an institution of higher learning to support research programs for at least three years, a period which may be renewed. It allows the company to work with professors who specialize in one of its areas of expertise, as well as with current students and alumni. A chair makes it possible to create a think tank and a space for sharing knowledge; it is a privileged context in which the company can share its expertise while
supporting teaching and research activities within its field.


The Première Vision-IFM barometer:
As one of the first actions implemented by the chair, Première Vision and IFM have decided to create a barometer for the activity within the creative materials industry.

 A study on international sourcing:
The other mission IFM quickly established for the chair is to organize and lead a seminar on sourcing at the next Première Vision Paris show. More details about the conference here =>

Read the full press release =>