In response to a growing demand for personalization and distinctiveness, the coming season’s trends give free rein to decoration and fantasy, for creative proposals with a strong personality, where the placement of designs ensures a unique look. A close up on Première Vision Fabrics exhibitors Adalberto and Luxury Jersey and Designs exhibitors Constellation and Sarah Corynen.
Adalberto, fifty years of emotion: with this motto, Portugal’s Adalberto has been offering a complete range of printing solutions fusing creativity, trends and technical know-how for half a century. Here, camouflage patterns (Autumnal Camo) are updated by crackled effects and plays on scale, worked on trendy recycled polyester fabrics, while all-over galactic motifs (Celestial Print) show a hint of dazzle thanks to lurex yarns, motifs that are irregularly scattered in a lively fashion across a garment’s silhouette.
At Luxury Jersey, personalization has always formed part of the company’s core DNA. Since 2011, this Italian jersey specialist has been proposing exclusive textile creations incorporating burnt-out effects, pleats, laser cuts, jacquards and hot-calendered prints. From placed terry lettering, to polyester laser cuts mounted on jersey to pre-suggest skirt silhouettes, Luxury Jersey’s creative offer is developed as closely as possible to clients’ expectations, evolving with the trends season after season.
Placement is also gaining importance in textile design. Magali and Nicolas from France’s Constellation not only propose fun, offbeat motifs that are as contemporary as they get, they complement them with textile ideas designed to set them off. For example, a pop rainbow on rollers that can be enriched by the placed application of faux fur and embroidery. Or a cool cosmonaut with an upbeat message, where a hologram effect would add a fun touch. These are all striking graphic proposals, designed to ensure that brands’ tee-shirts have a strong visual identity, while also being able to tell a story.
Unique lines and chromatic choices are also central to the research done by Sarah Corynen, whose incomparable graphic style naturally suggests placements. For next season, this Belgian designer is doubling down on colour contrasts and a return to origins, with a collection (Black Winter Ethnics) of stylised motifs imbued with a subtly multicultural ethnic spirit, emerging from a black background on which large-scale multi-coloured patterns interact with recurring motifs.
Make way for fantasy and decoration, as long as they’re well placed!