April 2014 : The Jury of the Festival International de Mode et de Photographie à Hyères, presided over by Carol Lim and Humberto Leon (creative directors of Kenzo), reward the winner of the Première Vision Grand Jury Prize, Kenta Matsushige, a young Japonese designer.
Since 2013, Petit Bateau started a partnership with the
Hyères Festival. The winner of the Grand Prix du Jury Première
Vision is granted “carte blanche” to reinvent the brand’s
iconic pieces, while perpetuating its traditional knowhow.
Kenta Matsushige has chosen to revisit the T-shirt and the sailor-shirt in a clean, subdued, architectural style. The creations are simple and sophisticated
Ever since 2011, Première Vision Paris has been a partner of the Festival International de Mode et de Photographie à Hyères, a natural pairing for two players so noted for their support of young designers. Première Vision lends its name to the Grand Prize awarded during the Fashion Competition of the celebrated festival.