To know more about Smart Square!

Smart Square : a space for constructive discussions and a positive experience for tomorrow

Through its Smart Creation platform for research and communication, launched in September 2015, Première Vision’s aim is to showcase the environmentally-responsible approaches of its exhibitors and promote a new generation of values that combine creativity, innovation and sustainability. The idea behind this platform was to create new prospects and new competitive advantages that could be used by the entire creative fashion industry, as well as offering real business development opportunities.

In September 2016, Première Vision Paris brought Smart Creation Première Vision to life for the first time in its shows with a dedicated area entitled the “Smart Square”.

In September 2017, the Smart Square takes on a new dimension and becomes more structured with a more ambitious emphasis on exhibitors’ products and finished products (clothing and accessories) as well as a very extensive Talks programme.

A place for information and discussions, the Smart Square was an educational, visionary and multimedia space where exhibitors, designers, buyers and fashion brands could experiment with and visualise the values and the progress made in terms of responsibility with the creative fashion sector, as well as the challenges linked to the new requirements of a consumer who is increasingly aware that their consumption should be better and “smart”.

Once a year, during the September edition of Première Vision Paris, Smart Square accompanies you for an ever more responsible fashion.


Smart Library, highlights responsible products from Première Vision Paris exhibitors

Allowed fashion professionals to gain awareness of the concrete undertakings of companies and suppliers in terms of the environment: it is important for brands and young designers who would like to focus on the circular economy and fashion, however sustainable it may be, to be able to choose its suppliers in the early stages of product development.

Suppliers’ transparency about their commitment to these issues, in collaboration with the Première Vision teams, is a great step forward in the transformation of the economy and behaviours in the fashion industry. We are seeing a genuine new awareness from all those involved. The concepts of “trust” and “humanity” were also very present during the discussions and debates over the three days of the show.


AMBASSADORS 2017 : AMF / Antex / Aqpel / Asahi Kasei / Bonaudo / Canepa / Craftevo / Dienpi / Dorlet / Emmetex / Gevaert / Gruppo Dani / Hausammann / Illuna / Mapel / Marchi & Fildi / Nuti Ivo / Polyteks / Pontetorto / Prym / Raynaud jeune / Riopele / Sampaio / Santanderina / Schoeller / Seyfeli / Somani / Shindo / Swarovski / Tarnsjo / Teseo / Verne et Clet / We Nordic / YKK / Zanieri


Smart Wardrobe

10 silhouettes responsible for established brands. This allowed visitors to truly appreciate the extent to which a combination of Fashion and Sustainability could produce aesthetic, high quality items. By showcasing finished products, the projects with which companies are engaged gain even more credibility.

 PARTNERS 2017 : Drykorn / Filippa K / Gucci / Marimekko / Nini Nemeth / Pepe Jeans / Salvatore Ferragamo / Wolford / Zerrobarracento


Smart Talks

Debates and exchanges between speakers, experts in sustainable fashion and visitors and exhibitors. Detailed programming to discover soon!

Smart Services

A selection of actors specialized in sustainable development: platforms, institutions, research organizations.



SEPTEMBER 2018 AGAIN! Smart Materials

Innovative and responsible products: fabric, leather, accessories, threads and others!


See you in September 2018, Hall 3!