Fabrics

season

On the edge of impertinence

On the edge of impertinence

It crunches and prickles,
super-colourful, ultra-naive, highly stylised, or totally trashed,
and always 100% offbeat.

©Abby_Lichtman_PVDesigns_SS17

POP ICONS

Archetypes and everyday heroes represented and illustrated in a stylized manner,
with a hint of mockery and humour.
Colours overlap and interfere with each other
with neat precise lines drawn in a felt tip.
XXL felt flowers are printed with happy motifs.
Shapes are simplified and abstracted, for a direct, clear and above all destabilizing message.

©Elise_Hannebicque_PVDesigns_SS17  ©JohnLisle_PVDesigns_SS17  ©Strelitzia_Beach_PVDesigns_SS17 

PLAY ON MATERIALS AND FRAMES

Shadows and textures suggested by meticulously arranged stripes and tiny dots.
Tinted areas are partial or covering,
always precisely positioned to blend in with the typography.
Serigraphy and imitation effects express hidden elements revealed only through a second reading.

PVDesigns_SS17  ©Romain_Gillet_PVDesigns_SS17  ©Marina_Esmeraldo_PVDesigns_SS17